Thursday, February 12, 2015

Worry-Free Postcard Marketing for Realtors

As a realtor, the amount of time you put into your business can be a defining factor of your success. With constant competition and fluctuating markets, it’s important to build your business intelligently while continuing to provide the highest level of service for your clientele. Marketing is one of the most important things you can do to build your brand and reach your customer base, but spend too much time on it and you’re likely to ignore the other aspects of your business that keep you afloat: serving your customers and moving listings. Ordering monthly real estate postcards from an online service such as Sendsations.com is an efficient way to expand your marketing strategy without the worry, time, or cost of doing it yourself.


With an online service, you can quickly design and distribute your ideal postcard marketing campaign. Most sites assign a personal account manager or customer care representative who will walk you through the steps of selecting and ordering your postcards. Once you’ve chosen the design, content, and frequency of your cards, you’ll be able to schedule delivery directly through the website. With a one-time effort, you will have set-up for the next year or more well-branded monthly real estate postcards.


The other advantage of using an online service is that you will be able to review and submit changes to your campaign whenever you want. With 24/7 access to your online account, you have the opportunity to rapidly respond to changing marketing strategies and events. Need to update your address or change the wording on a holiday card? Since you have constant access to your account, you are able to make changes on the fly.


With new digital tools, never before has traditional direct mail advertising been so easy to implement. Monthly real estate postcards are a cost-effective solution if you’re trying to market your services to a targeted audience. By using an online service to manage your mailings, you optimize resources, increase campaign flexibility, and buy yourself time that you can now devote to all the other aspects of your business.